FAQs

I’ve collaborated on a Personalization Strategy project with a Fortune 100 enterprise. I worked with cross-functional leaders in Product Management, Machine Learning, Marketing, Product Design, and Engineering.

Recent learning:

• AI in EdTech course

• Design-focused AI class (UC-Irvine)

• Expert listening: as a user researcher, I ask clarifying questions, seek “why,” and listen more than I talk

• Focus on impact: it’s important to plan for impact, which means measuring baselines and focusing on the right problems

• Mentorship: coaching and helping others grow brings me joy, it’s important to be generous with knowledge

• Masters degree in Human Computer Interaction (HCI) at the University of California-Irvine

• Bachelors degree in Marketing (marketing research focus) at the University of Wisconsin-Madison's Business School, Digital Studies Certificate (minor)

• Study abroad Escola Superior de Comerç Internacional, Universitat Pompeu Fabra (Barcelona)

9+ years in User Experience (UX)

I have extensive experience in user research, including both qualitative and quantitative methods.

• Started career in quantitative digital metrics

• 350+ moderated user research calls

Yes, I’ve worked as a designer recently. While I know my way around Figma, I tend to spend more time working with existing design systems, drawing at the whiteboard, creating concept designs, and working directly with developers.

I have led teams, multi-disciplinary design projects, and cross-functional strategic projects. I managed a team of four designers at Northwestern Mutual’s innovation studio.

Yes! I’m willing to relocate for the right opportunity both within the United States and internationally.

I’m happy to work in the office or remotely. I’ve done 100% office, hybrid, and 100% remote.