FAQs

I’ve collaborated on a Personalization Strategy project with a Fortune 100 enterprise. I worked with cross-functional leaders in Product Management, Machine Learning, Marketing, Product Design, and Engineering.

Recent learning:

• AI in EdTech course

• Design-focused AI class (UC-Irvine)

• Expert listening: as a user researcher, I ask clarifying questions, seek “why,” and listen more than I talk

• Focus on impact: it’s important to plan for impact, which means measuring baselines and focusing on the right problems

• Mentorship: coaching and helping others grow brings me joy, it’s important to be generous with knowledge

• Masters degree in Human Computer Interaction (HCI) at the University of California-Irvine

• Bachelors degree in Marketing (marketing research focus) at the University of Wisconsin-Madison's Business School, Digital Studies Certificate (minor)

• Study abroad Escola Superior de Comerç Internacional, Universitat Pompeu Fabra (Barcelona)

8 years in User Experience (UX)

I have extensive experience in user research, including both qualitative and quantitative methods.

• Started career in quantitative digital metrics

• 350+ moderated user research calls

Yes, I’ve worked as a designer recently. While I know my way around Figma, I tend to spend more time working with existing design systems, drawing at the whiteboard, creating concept designs, and working directly with developers.

I have led teams, multi-disciplinary design projects, and cross-functional strategic projects. I managed a team of four designers at Northwestern Mutual’s innovation studio.

Yes! I’m willing to relocate to the following:

• San Francisco, Northern California, San Diego, Seattle, New York, Paris, London, Barcelona, Dublin

I’m happy to work in the office or remotely. I’ve done 100% office, hybrid, and 100% remote.